About us – bridging high performance in sports and business

At Smart Mind, we are driven by a singular purpose: unlocking the full potential of individuals and teams by blending the best practices from elite sports and business. Founded by Ellen Schouppe, a trailblazer in both sports and organizational psychology, Smart Mind has established itself as a hub for excellence, growth, and resilience.

​

Ellen’s journey began in talent development within the corporate world, where she discovered the transformative role of mindset in driving success. This insight led her to sports psychology, where she worked with top athletes and national teams such as the Belgian Cats, the Red Panthers, and the Belgian Cheetahs. Through these experiences, she identified the profound parallels between the mental strategies used by elite athletes and the tools needed to thrive in the business world.

​

Smart Mind is built on the foundation of the Smart Mind Methodology, a unique framework encompassing seven key attitudes essential for peak performance: motivation, leadership, resilience, energy management, innovation, coachability, and joy. These principles guide our tailored programs, which empower professionals and athletes alike to achieve breakthroughs in performance and personal growth.

​

Our mission is about more than tools and techniques—it’s about creating a cultural shift. We aim to foster a world where mental strength is as celebrated as physical ability, and where conversations about mental resilience are open, constructive, and stigma-free. By addressing mental barriers head-on, we give individuals and teams the language and strategies they need to thrive in high-pressure environments.

​

At the heart of Smart Mind is a community. A place where driven individuals, from budding entrepreneurs to seasoned business leaders and top-tier athletes, come together to share their passion for growth. With a forward-looking vision, we strive to nurture the talent of today and shape them into the high-performing leaders of tomorrow.

​

Whether you are seeking to elevate your leadership skills, foster a winning team culture, or break through mental blocks, Smart Mind is your partner in success. Together, we’ll bridge the gap between potential and achievement, turning challenges into opportunities for lasting growth.